TRozhi (TRozhi)

2024: Sr. Social Media Manager
Dentsu Creative Apr 2020 - Present

1. Collaborated closely with the Social Director to oversee the growth and management of the social media team.

2. Provided day-to-day guidance and supervision to Social Media Managers.

3. Monitored the overall performance and activities of Social Media Executives and Admins (Officers) to ensure a cohesive approach.

4. Delivered and translated clear briefs and strategic directions for the implementation of social media strategies, campaigns, and pitches.

5. Empowered the social team and other solution teams with the latest trends, knowledge, references, and innovations in the realm of social media.

6. Directed and executed the client's social media strategy, ensuring alignment with both the desired outcomes and client expectations.

7. Managed and supervised the creation of social media content.

8. Evaluated the effectiveness of each social media campaign using key performance indicators (KPIs).

9. Remained informed about the most current best practices, technologies, and news in the social media landscape.

10. Oversaw and provided guidance to the Social and Data teams in utilizing Social Media Tools.

11. Worked collaboratively within a multidisciplinary team that included Tech, Creative, Strategy/Planning, and KOL teams.

12. Fostered collaboration with Marketing, Sales, and Product Development teams.

13. Established connections and networks with professionals within the industry.

14. Conducted recruitment and training for the internal team.

15. Offered valuable and constructive feedback to team members.
Client :

Suntory : Okky Jelly, Mountea, Good Mood, MyTea & Brands | Abbot : Ensure & PediaSure | Fiesta Ready Meal | Jack & Jill : Piattos | BRI | Microlax | Heineken | Go Wheat | Erlangga